BMW Reverse April Fools’

Description

BMW Reverse April Fools’ campaign

Year

2016

AWARD

Gold/ PR/Promo & Activation – Promo & Activation

Client

BMW

Credits

DDB Group New Zealand
Chief Creative Officer – Damon Stapleton
Executive Creative Director – Shane Bradnick
Art Director – James Conner
Copywriter – Christie Cooper
Account Director – Paula Brown
Managing Partner – Elizabeth Beatty
Print Producer – Andy Robbiliard
Planner – Jamie Barrett

Mango/DDB Group New Zealand
General Manager – Kathy Gieck
Group Account Director – Katie Walton
Head of Media Relations – Kate Carter

Two Heads
Director – James Anderson

BMW New Zealand
Marketing Manager – Sonya Berrigan
Marketing Communications Manager – Joanne McDonald
Corporate Communications Manager – Edward Finn

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